My Macron KIT
Macron is a global leader in sportswear whose over 7 million products sold every year provide the best athletic performance to over 80 professional sponsored clubs and many other clients.
The iOS, Android, and desktop app My Macron KIT is an interactive catalog with thousands of clothing items and variants grouped in 14 different sports specialties.
The app contains two distinct parts:
An interactive 2D catalog to put together and customize your clothing kit;
A tool to display and customize in 3D some of the flagship products.
We designed the user interface to be clear and intuitive, and maintain a consistent visual and functional language in all its parts. Anybody can easily download the app on their favorite platforms, and discover the products and the many customization options available.
After you have selected the products for your kit and customized them, the app can generate a recap document with a list of the selected products and all associated information. This document can be saved, exported, and sent to your favorite local Macron store.
After creating your custom model using the 3D tool, you can:
Generate a video showing from multiple viewpoints a mannequin wearing the entire outfit of shirt, shorts, and socks;
Display the same mannequin in augmented reality. To assess your work, you can pan the smartphone or tablet camera around, and see and photograph the mannequin as if it were in front of you.
Easily sharing pdfs, videos, and pictures of the products in augmented reality makes for a powerful communication and marketing tool.
